Evergreen List Management

Experience-based Segmentation

Traditional profiling and segmentation systems were designed to predict buying behavior based on the make up of the existing buyers of the service being sold. This does not take into account the tactic used to generate the transaction. Customers who respond to Direct Mail can be, and usually are, different than those who respond to Direct Sales or Telemarketing.

Evergreen’s database of tens of millions of respondents to outbound telemarketing as a tactic allows us to predict, using our client’s demographic identifiers, the best targets to call. This can significantly reduce overall cost by eliminating calls to households that historically do not buy broadband services via telemarketing.

Language Preference List Management

Customers are traditionally more responsive to sales calls delivered in their native language. At Evergreen, we recognize this and have partnered with Latin Force to create calling lists that match Spanish-speaking customers to Spanish-speaking agents. This results in higher conversion, greater list penetration, and lower costs!

Reporting

Evergreen provides one of the most comprehensive reporting packages available to meet the needs of our clients, including:

· Daily and cumulative statistics

· Sales performance by segment

· Cost analysis

· List efficiency

Evergreen List Management

Experience-based Segmentation

Language Preference List Management

Reporting

02.01.11

06.08.10

04.27.10

Evergreen List Management Experience-based Segmentation Traditional profiling and segmentation systems were designed to predict buying behavior based on the make up of the existing buyers of the service being sold. This does not take into account the tactic used to generate the transaction. Customers who respond to Direct Mail can be, and usually are, different than those who respond to Direct Sales or Telemarketing. Evergreen’s database of tens of millions of respondents to outbound telemarketing as a tactic allows us to predict, using our client’s demographic identifiers, the best targets to call. This can significantly reduce overall cost by eliminating calls to households that historically do not buy broadband services via telemarketing. Language Preference List Management Customers are traditionally more responsive to sales calls delivered in their native language. At Evergreen, we recognize this and have partnered with Latin Force to create calling lists that match Spanish-speaking customers to Spanish-speaking agents. This results in higher conversion, greater list penetration, and lower costs! Reporting Evergreen provides one of the most comprehensive reporting packages available to meet the needs of our clients, including: · Daily and cumulative statistics · Sales performance by segment · Cost analysis · List efficiency	02.01.11 Comcast ranks Evergreen as its #1 Outsource Vendor Partner for 2010 - the 4th year in a row! And, Evergreen's call centers ranked #1, #2 and #3 out of 19 call centers for 2010! 01.01.11 Time Warner Cable ranks Evergreen as its #1 Outsource Vendor Partner for 2010! Evergreen's call centers ranked #1, #2 and #3 out of 14 call centers for 2010! 06.08.10 Comcast recognizes Evergreen as the #1 vendor partner for 2009 in account management and client services 04.27.10 Evergreen is certified by the American Teleservices Association Self Regulatory Organization (ATA-SRO) with the Seal of Excellence as an accredited contact center.